Insights on the differences between traditional publishing and self-publishing, details on the financial and non-financial benefits of publishing a cookbook, and what it takes to be successful when self-publishing a cookbook with Matt Briel from Lulu.
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Welcome to episode 415 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Matt Briel from Lulu Press.
Have you ever dreamed of writing a cookbook? Are you intimidated by the process of finding a publisher? Or are you just curious why a food blogger might want to write a cookbook? If you answered yes to any of those questions, this podcast episode is for you!
Matt Briel is an entrepreneur and the Vice President of Marketing & Communications at Lulu.com, a print-on-demand, self-publishing, and distribution platform.
Bjork and Matt chat about the differences between traditional publishing and self-publishing, why you might want to consider self-publishing a cookbook, and how to be successful when self-publishing content. It’s a super informative episode that will give you a lot to think about when it comes to cookbooks!
Resources:
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This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food.
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Blogging While Working Full-Time, Pitching Brands, and Determining Your Rates with Kyleigh Sage from Barley & Sage
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Welcome to episode 414 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Kyleigh Sage from Barley & Sage.
There are lots of different opportunities for food content creators to make money. And one of the most common ways is by partnering with brands!
In this interview, Bjork and Kyleigh chat about partnering with brands on sponsored content and freelance work (even when you don’t have a large social media following), including how to effectively pitch to brands and negotiate your contracts.
Kyleigh is honest and transparent about her strategies for working with brands and how she navigates pricing her work. It’s clear that she is passionate about helping other food bloggers find success, and you won’t want to miss this interview!
Resources:
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This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food.
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Growing a food blog while working full-time, outsourcing tasks for your business, and limiting burnout with Maggie Zhu from Omnivore's Cookbook.
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Welcome to episode 413 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Maggie Zhu from Omnivore’s Cookbook.
Maggie Zhu has been running Omnivore’s Cookbook, a food blog all about modern Chinese cooking, for over ten years. That’s a very long time in internet years! She’s had incredible success growing her site during this time and just recently wrote her first cookbook.
But this success didn’t come without some struggle. Maggie has navigated intense periods of burnout over the last ten years and has learned that outsourcing and prioritizing her creativity are key to helping her overcome these phases.
This interview is honest, raw, and thought-provoking, and we really hope it resonates with you as much as it did with us!
Resources:
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This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food.
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Navigating grief, managing anxiety, and prioritizing your physical health with Sherry Walling from ZenFounder.
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Welcome to episode 412 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sherry Walling, a clinical psychologist and founder of ZenFounder.
Sherry Walling is back on the podcast today to talk about something we should all be discussing more — the mental health of entrepreneurs.
If you have a career as a content creator, it can be difficult to separate your personal life from your professional life. It can also be lonely to run your own business. Not to mention the challenges of sharing parts of your life on social media!
All this to say that entrepreneurs face a unique set of challenges when it comes to mental health, and this powerful episode with Sherry is one you won’t want to miss. She shares more about the habits you can incorporate into your life to better manage anxiety, stress, and grief, and prioritize your emotional and physical well-being.
Resources:
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This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food.
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership