How Bob's Red Mill works with content creators, how creators can effectively reach out to brands, and how to secure ongoing brand partnerships with Cassidy Stockton.
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Welcome to episode 324 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Cassidy Stockton about how Bob’s Red Mill works with content creators on sponsored content.
When we chat about sponsored content here on the podcast, we usually talk to creators and publishers about how they secure partnerships with brands. But today, we’re flipping the script and hearing things directly from a brand’s perspective!
In this episode, Bjork interviews Cassidy Stockton, the Senior Content Marketing Manager at Bob’s Red Mill, about how her team works with content creators, what she wishes creators knew about working with brands, and more.
If you’ve ever wanted to learn more about how to reach out to brands, how to negotiate your rates, or how to secure ongoing brand partnerships, this episode with Cassidy is for you!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Tracking your expenses, optimizing your business for tax season, and setting yourself up for success financially with Ansley Beutler from Peach Perfect Financials.
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Welcome to episode 323 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ansley Beutler from Peach Perfect Financials about optimizing your blog’s financials to set your business up for success.
While Ansley Beutler is well-known for sharing delicious and healthy recipes on The Fit Peach, she’s also a CPA and an expert when it comes to the financial side of running a food blog!
Through her consultancy business Peach Perfect Financials, she helps bloggers level up their business and gain control and clarity over their finances.
In this episode, she shares why you should have a business bank account, how to keep track of your expenses, how to structure your business to optimize your taxes, and more.
Whether you just launched your blog or if you’ve been blogging for years, we think you’ll have a lot of great takeaways from this episode. Enjoy!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Investing money into your business, deleting posts to encourage growth, and the importance of having accountability partners with Sarah Cook from Sustainable Cooks.
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Welcome to episode 322 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sarah Cook from Sustainable Cooks about what specific strategies she implemented to grow her blog’s traffic and increase her revenue.
A few years ago, Sarah Cook was feeling burnt out and ready to call it quits on her blog. But after listening to some food blogging podcasts, she decided to switch up her blogging strategy and see if she could turn it into a thriving business.
And today on the podcast, she’s sharing everything she’s done along the way to go from 17k to 600k monthly pageviews with her blog, Sustainable Cooks! She explains some of the unique ways she has invested in her blog, why she decided to delete hundreds of posts, why she loves having a blogging accountability partner, and more.
It’s a really inspiring interview, and we know it’ll leave you feeling motivated and excited to make progress on your blogging goals.
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
What an exitpreneur is, why we're not able to run our businesses forever, and what factors to keep in mind when deciding to sell your business with Joe Valley.
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Welcome to episode 321 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Joe Valley about making a great exit and maximizing your profits when selling a business.
When it comes down to it, we’re not able to run our businesses forever. And most business owners wait to sell until they’re exhausted and emotionally rundown, and by that time, it’s too late to have a great exit.
Enter: Joe Valley! After facilitating nearly half a billion dollars in exits, Joe has written the bestselling book, “The EXITpreneur’s Playbook” to help online business owners get the maximum value and best deal structure possible when selling their businesses.
Even if you’re not quite ready to sell your own business, this interview will show you what areas to focus on to create a successful pathway to your own eventual exit.
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership