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The Food Blogger Pro Podcast

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast
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Now displaying: March, 2023
Mar 28, 2023

Balancing quick and slow knowledge, using time blocks for continual learning, and pairing habits with Bjork Ostrom.

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Welcome to episode 402 of The Food Blogger Pro Podcast! This week on the podcast, we have the second episode in our series on habits for creators, which is all about the habit of continual learning.

How to Prioritize Continual Learning

Do you currently set aside time in your schedule for continual learning? Or do you feel like you’re just too busy to make time for it?

Either way, we hope that today’s episode will help you to rethink continual learning, and give you inspiration for incorporating it into your life as an entrepreneur.

Bjork chats about the importance of continual learning as a business owner, time blocks, and habit pairing — you won’t want to miss this episode!

In this episode, you’ll learn:

  • The difference between quick knowledge and slow knowledge, and why you need a balance of both.
  • How to use time blocks to implement the habit of continual learning.
  • How to incorporate continual learning into your life on a daily, weekly, monthly, and yearly basis.
  • Why using time blocks can lead to better building blocks for your business.
  • How to pair the habit of continual learning with the habit of a monthly review.

Resources:

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This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food.

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership

Mar 21, 2023

The importance of a monthly review of your business’s revenue, expenses, and profit, and how it can help you be more intentional about growing your business.

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Welcome to episode 401 of The Food Blogger Pro Podcast! This week on the podcast, Bjork is kicking off the Habits Series on the podcast with a discussion about monthly reviews.

Why You Should Start a Monthly Review of Your Business

This solo episode with Bjork is the first in our Habits Series, in which Bjork will dive into simple, but effective habits that you can (and should!) incorporate into your business.

Bjork explains the concept of a monthly review of your business’s finances and analytics, and how it can benefit your business and help you think more strategically about growth.

It’s a really informative listen, and we hope you’ll take away some helpful tips and tricks that you can incorporate into your business moving forward!

In this episode, you’ll learn:

  • The importance of a monthly review of your revenue, expenses, and profit.
  • How to get started tracking your business numbers with a spreadsheet.
  • Why you should separate your personal and business expenses.
  • How to think strategically about losses and expenses in your business.
  • How your bookkeeping and monthly review process might evolve as your business grows.
  • Why a monthly review can help you be more intentional about growing your business.

Resources:

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This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food.

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership

Mar 14, 2023

Prioritizing your time and talent, cultivating a bias toward action, and embracing the grind with Bjork Ostrom.

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Welcome to episode 400 of The Food Blogger Pro Podcast! This week on the podcast, Bjork is chatting about four takeaways that he has observed during his interviews with experts, food creators, and friends over the last 400 podcast episodes.

4 Takeaways from 400 Episodes

In this episode, Bjork reflects on conversations from the last few years and discusses four themes that came up time and time again in these interviews, and in some way contributed to the success of the guests.

Over the course of the episode, Bjork unpacks each of these themes and provides examples and takeaways to help listeners apply these themes to their own businesses.

As we celebrate 400 episodes, we wanted to thank YOU for listening to The Food Blogger Pro Podcast - we couldn’t do it without you!

In this episode, you’ll learn:

  • The four themes that Bjork has noticed over the course of the 400 podcast episodes he has recorded
  • The importance of leaning into time, talent, and learning in your business (and hoping for some luck, too!)
  • Why you should cultivate a bias toward action
  • How to prioritize the skills you’re naturally good at
  • Why you might want to embrace your “grind”
  • More details about our upcoming habits mini-series on the podcast
  • And more!

Resources:

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This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food.

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership

Mar 7, 2023

Five food blog SEO takeaways from our member Q&A with Casey Markee.

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Welcome to episode 399 of The Food Blogger Pro Podcast! This week on the podcast, we’re sharing a few recipe SEO takeaways from a Q&A we had for our members with Casey Markee.

Internal Linking, Keywords, AI, and SEO for Food Bloggers

We host Live Q&As every month for our Food Blogger Pro members, and one of our most recent Q&As was with our SEO Expert, Casey Markee.

In today’s episode, we’re re-sharing five major takeaways from that conversation and giving you a bit more information about how you can implement his advice, where you can go to see examples, and where you can go to learn more.

It’s a new “style” of episode for us, and we hope you enjoy it! And if you’re interested in getting access to the full SEO Q&A with Casey and you’re not already a Food Blogger Pro member, listen to the end for a discount code to join!

In this episode, you’ll learn:

  • What E-E-A-T means for food bloggers
  • How AI may impact organic site traffic
  • If there’s an ideal recipe post “template”
  • What to include on a static food blog homepage
  • A few things that we can do to set ourselves apart in 2023

Resources:

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This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food.

If you have any comments, questions, or suggestions for interviews, email us at podcast@foodbloggerpro.com.

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.

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