136: Optimizing for Search Results on Google and Pinterest with Raquel Smith

How to run ads on a recipe print page, optimize images for search results, and set Pinterest descriptions with Raquel Smith.

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Welcome to episode 136 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Raquel Smith about how optimize search results on Google and Pinterest.

Optimizing for Search Results on Google and Pinterest

Structured data, optimization, and rich snippets are common things for bloggers to think about, but just because they’re common doesn’t mean they’re easy to understand.

If SEO talk is enough to make your head spin, you’re not alone, so Raquel is here to make recipe SEO much more approachable and understandable. She has managed the development of WP Tasty’s two WordPress plugins, Tasty Recipes and Tasty Pins, and you’ll learn how these plugins can have a major impact on your recipes.

In this episode, Raquel shares:

• How she get started with Food Blogger Pro
• The difference between WP Tasty and Tasty Recipes
• What a recipe plugin is and why it’s important
• What Googlebot is
• How to run ads on a recipe print page
• What rich snippets are and how they’re different from rich cards
• How to optimize images for search results
• What Gutenberg is
• If you need to optimize for everything
• The problem that Tasty Pins is solving
• Why a blogger might hide an image from a post

Resources:

• WP Tasty
• Pass the Plants
• Essentialism: The Disciplined Pursuit of Less
• 133: Optimizing Your Food Blog’s SEO with Casey Markee
• How to find out the last time Google crawled and indexed a website
• 011: Making the Leap to Full-Time Blogging with Beth Moncel from Budget Bytes
• Gutenberg
• 089: How to Build a Plane with Alexa, Jasmine & Raquel from Food Blogger Pro
• Tasty Recipes
• Tasty Pins
• Questions? Reach out to Raquel at [e-mail]

If you have any comments, questions, or suggestions for interviews, be sure to email them to [e-mail].

Thanks to our Reviewer of the Week, Lauren from Zestful Kitchen! If you’d like to be featured, leave a review for us on iTunes and include your name and blog name in the review.