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The Food Blogger Pro Podcast

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast
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Now displaying: June, 2020
Jun 30, 2020

Why watch time is important on YouTube, how to produce video content without a crew, and the types of videos that perform best on YouTube with Beth Le Manach.

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Welcome to episode 259 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Beth Le Manach about effectively creating and sharing content on YouTube.

Keep Showing Up 

Do you know how to create engaging content on YouTube? Or how to make money from YouTube videos?

If not, you’re in luck! This week on the podcast, we’re talking to the talented Beth Le Manach from Entertaining with Beth about creating YouTube content and getting more views.

If you want to start creating YouTube videos, or maybe you already post on YouTube and want to level-up your channel, we think you’ll learn a lot from this episode. But even if you’re not interested in YouTube, her advice about remembering the purpose of your content is a great reminder for everyone.

Enjoy!

In this episode, you’ll learn:

  • How podcasts were influential to Beth
  • Where Beth creates content
  • How Beth decided to create YouTube videos
  • Where she earns her money
  • How she produces content now that she’s not working with a video crew
  • How to overcome the fear of negative comments
  • What kinds of videos perform best on YouTube
  • Why watch time is important on YouTube
  • How to create content for your super fans
  • How to get YouTube to suggest specific videos
  • How to generate revenue on YouTube

Resources:

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

Jun 24, 2020

How to start having conversations about race, how wine and race intersect, and how to support black and people of color in the wine industry.

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Welcome to episode 258 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Julia Coney about wine, race, and Netflix’s “Uncorked."

Uncorked 

If you’ve listened to The Food Blogger Pro Podcast for a while, you’ll know that we love talking with creators and people who want to make an impact. We’re having another one of those conversations today with wine writer, Julia Coney.

When it comes to understanding racial injustice, it’s important to invest the time in educating yourself and forever be in pursuit of making a difference. Julia’s insights and experiences are one way we can educate ourselves and lean into having these tough but valuable conversations.

Today, you’ll hear Julia’s stories about race issues in the wine industry, advice for having important conversations about racial injustice, and thoughts about why the movie, “Uncorked,” is so impactful.

In this episode, you’ll learn:

  • How Julia started writing about wine
  • How wine and race intersect
  • How the Netflix movie, “Uncorked,” covers racism in the wine industry
  • Why Julia is starting Black Wine Professionals
  • How to start having conversations about race

Resources:

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

Jun 16, 2020

Our favorite resources to help support black-owned businesses and learn more about being actively anti-racist with Bjork and Lindsay Ostrom.

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Welcome to episode 257 of The Food Blogger Pro Podcast! This week on the podcast, Bjork and Lindsay talk about the resources they’re using to learn about racism and some ways that we can support black-owned businesses.

Where Do We Go From Here 

After a two-week hiatus from the podcast, we’re back with an incredibly important episode from our fearless leaders, Bjork and Lindsay Ostrom.

These past few weeks have been complicated, sad, frustrating, difficult, and unjust.

Also in these past few weeks, we’ve listened to powerful conversations, participated in important discussions with our team, and are holding ourselves accountable to being actively anti-racist, challenging injustice, and using our platform to amplify messages of hope and change.

In this episode, Bjork and Lindsay share some resources for supporting black-owned businesses and learning more about anti-racism.

In this episode, you’ll learn:

  • How we’re learning about racial injustice
  • How we can challenge ourselves to help

Resources:

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

Jun 2, 2020

We're taking a break from our normal podcast schedule this week to reflect and offer help and support to those who need it.

Here are the links to the resources and organizations Bjork mentioned in this episode:

The beauty of anti-racism is that you don’t have to pretend to be free of racism to be an anti-racist. Anti-racism is the commitment to fight racism wherever you find it, including in yourself. And it’s the only way forward. - Ijeoma Oluo
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