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The Food Blogger Pro Podcast

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast
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Now displaying: Page 1
Oct 31, 2023

Solving a problem for your readers, monetizing and scaling a food blog, and creating a community of creators with Zhen Zhou from Greedy Girl Gourmet.

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Welcome to episode 433 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Zhen Zhou from Greedy Girl Gourmet.

Transitioning from the Corporate World to Full-time Creator

We first got to know Zhen when she joined Bjork for a Coaching Call on Food Blogger Pro back in July, and we loved that conversation so much we wanted to bring her on the podcast!

In this interview, Zhen shares more about her journey from working in the corporate world to working full-time as a content creator. She shares her strategy for monetizing from the early days of blogging up until now, and how she has diversified her income.

Zhen is also working to create a community of food bloggers through her Facebook group (Connecting Bloggers) and is very transparent with the steps she’s taken to find success as a creator.

In this episode, you’ll learn:

  • More about Zhen’s Coaching Call with Bjork (lessons learned, takeaways, etc.).
  • Why she started a Facebook group to connect food bloggers.
  • The differences between her corporate job and her current role as a creator, and how she made the leap out of the corporate world.
  • What the monetization of her site has looked like over recent years.
  • The things that were most helpful for her to implement when trying to replace her corporate income with blogging.
  • How she diversified her income.
  • What her plans for scaling and diversifying her business look like (keeping in mind changes to third-party cookies and AI).
  • Her best advice for beginning food bloggers.

Resources:

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This episode is sponsored by Clariti. Learn more about our sponsors at foodbloggerpro.com/sponsors.

Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here.

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership

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