407: How Core Web Vitals and Image Size Impact Search Ranking with Andrew Wilder

Optimizing your website for Core Web Vitals, following best practices for images, and learning more about Google's Ranking Factors with Andrew Wilder from NerdPress.

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Welcome to episode 407 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Andrew Wilder from NerdPress.

How Core Web Vitals and Image Size Impact Search Ranking

Do you ever feel overwhelmed by the nitty gritty tech side of running a food blog? Well then, this week’s podcast episode is for you. Bjork is chatting with Andrew Wilder, our WordPress Support Expert, and the Founder and CEO of NerdPress.

In this episode, Andrew takes a deep dive into Core Web Vitals and explains how they’re calculated, and why it’s important to optimize your site with Core Web Vitals in mind. They also discuss the best practices for blog image sizes, including the best method for compressing your images, and frequently asked questions about Featured Images.

Andrew is a frequent flyer guest on the podcast for a reason — he is super knowledgeable, and can teach us all about the tech side of blogging that many of us struggle with! If that sounds like you, you won’t want to miss this episode.

In this episode, you’ll learn:

• All about Andrew’s journey of starting and growing NerdPress as a business.
• Why it’s important for creators to pay attention to Core Web Vitals.
• More about Google’s Ranking Factors (and how they relate to Core Web Vitals).
• Everything you need to know about Core Web Vitals, including how they’re calculated and how to optimize for Core Web Vitals.
• What Google Search Console is, and how to set it up.
• The process for optimizing and compressing the images on your site.
• The difference between .jpeg, .png, and .webp, and when to use them.
• Best practices for sizing and cropping your Featured Images.
• More about working with Andrew and the NerdPress team.

Resources:

• Andrew’s episodes on The Food Blogger Pro Podcast
• NerdPress
• International Food Bloggers Conference
• Google Search Console’s Core Web Vitals report
• The Feast Plugin
• WP Rocket
• Perfmatters
• PageSpeed Insights
• 339: Tech Check-In – The Best Plugins and Tools for Food Bloggers in 2022 with Andrew Wilder
• Google Search Console
• Google Discover
• Adobe Lightroom
• Adobe Photoshop
• WP Recipe Maker
• ShortPixel
• Imagify
• Smush
• NerdPress Frequently Asked Questions
• Follow Andrew on Instagram
• Join the Food Blogger Pro Podcast Facebook Group

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This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food.

If you have any comments, questions, or suggestions for interviews, be sure to email them to [e-mail].

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership