Focusing on SEO, diversifying your revenue streams, and developing a consistent email marketing strategy with Ali Stafford from Alexandra’s Kitchen.
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Welcome to episode 337 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ali Stafford from Alexandra’s Kitchen about how she’s grown her traffic by leaning into SEO and learning from industry experts.
We’re really excited to be chatting with Ali from Alexandra’s Kitchen in today’s episode! She’s a seasoned food blogger who has been sharing her recipes online since 2006.
But over the past few years, she has been shifting her mindset to focus on growing her traffic and leveling up her content strategy. In this episode, you’ll hear what changes she’s been implementing to focus on SEO, how she has strategically worked with consultants to grow her business, and more.
Whether you just launched your blog or you’ve been blogging for years, we know you will have a lot of great takeaways from this episode. Enjoy!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Rebranding a food blog, leaning into a niche, and Keep-Delegate-Delete lists with Isabel Orozco-Moore from Isabel Eats.
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Welcome to episode 336 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to our episode with Isabel Orozco-Moore from Isabel Eats where she talks about leaning into a niche, delegating tasks, and more.
It’s another FBP Rewind episode today, and we’re so excited to revisit our November 2019 interview with Isabel Orozco-Moore from Isabel Eats!
After blogging for a year, Isabel decided to completely rebrand her site and lean into sharing just Mexican recipes. By narrowing down her focus, she was able to strengthen her brand and solidify her content strategy.
But that’s not all that Isabel and Bjork cover in this episode! You’ll also hear how she made her first hire, how she decided what tasks to delegate, how she monetizes her blog, and more.
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Building a baking business, knowing how to price what you're offering, and strategically using tools and processes to grow your business with Amanda Schonberg from Baking for Business.
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Welcome to episode 335 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Amanda Schonberg about how to build a successful baking business.
As food creators, when we think about earning an income doing what we love, we oftentimes focus on areas like affiliate marketing, sponsored content, and ads. But what about earning money actually selling the food that we’re creating?
That’s what we’re chatting about with Amanda Schonberg today! She runs Chef Schonberg’s Sweets, a licensed e-commerce bakery, as well as Baking for Business, an online platform that teaches home bakers how to build their brands and confidently sell their baked goods.
In this episode, you’ll hear how she got her own baking business off the ground, what she teaches her students at Baking for Business, and what her best advice is for those looking to enter into this space. It’s a jam-packed, inspiring episode, and we really hope you enjoy it!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Focusing on your strengths, creating a strong media kit, and crafting enticing pitches for brands with Chandice Probst from This Vivacious Life.
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Welcome to episode 334 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chandice Probst about how to craft the perfect pitch when reaching out to brands.
While Chandice runs the popular food and entertaining blog This Vivacious Life, she’s also the Sponsor Director for Tastemaker Conference. And that means that she has learned a lot about pitching to brands and getting sponsorship opportunities over the years!
Today on the podcast, she’s sharing all her tips and tricks for food bloggers looking to create the perfect pitch. From focusing on mindset and building confidence in yourself to writing enticing emails that brands won’t be able to resist, this episode will give you all the information you need to confidently reach out to brands.
It’s a thought-provoking conversation that will leave you feeling inspired and motivated to reflect on your own pitching strategy. Enjoy!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Improving your food photography skills, getting a cookbook deal, and focusing on SEO with Emma Duckworth from Emma Duckworth Bakes.
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Welcome to episode 333 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Emma Duckworth from Emma Duckworth Bakes about how she’s grown her blog by focusing on SEO.
SEO: love it or hate it, it’s undoubtedly an important area for food bloggers to focus their time and energy on. And that’s why we’re chatting about it with Emma Duckworth in this episode!
This year, Emma decided to double down on her blog and hired a mentor to help her out with SEO. You’ll hear how she used the avatar exercise to understand her audience, how she optimized her homepage and recipe categories, and what she’s doing to focus on SEO moving forward.
It’s a fantastic interview that will encourage you to reflect on your own SEO strategy. We hope you enjoy it!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Transitioning to full-time blogging, leaning into your strengths, and following your own path as an entrepreneur with Bjork Ostrom.
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Welcome to episode 332 of The Food Blogger Pro Podcast! This week on the podcast, we’re sharing Bjork’s episode from the Eat, Capture, Share podcast with Kimberly Espinel.
In today’s episode, we’re switching things up because it’s actually Bjork in the interview seat! We’re really excited to be featuring an episode of the Eat, Capture, Share Podcast.
Kimberly recently interviewed Bjork about his journey to becoming a successful entrepreneur and online business owner. You’ll hear what the first streams of revenue were for Pinch of Yum, Bjork’s advice for those wanting to make a living through food blogging, and why he believes in the idea of 1% infinity.
It’s a really inspiring conversation, and we know you’ll enjoy hearing more about Bjork’s story. We hope you enjoy this featured podcast episode!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Founding a food blogging conference, getting brands involved with a conference, and building community around events with Abbey Rodriguez, founder of Tastemaker Conference.
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Welcome to episode 331 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Abbey Rodriguez about how she founded and grew Tastemaker Conference.
From developing recipes to writing posts to creating content for social media, we can find ourselves spending a lot of time alone as food creators. So how can we foster community and build relationships with others in this industry?
Enter: Tastemaker Conference! It’s one of the most popular food blogger conferences, and it’s a great place to connect with fellow food creators and brands and learn from industry experts.
In this episode, you’ll hear why Abbey Rodriguez founded Tastemaker Conference, as well as what to expect at the 2022 Tastemaker Conference in Chicago. Plus, she even shares a limited-time offer on tickets for podcast listeners that you won’t want to miss, so be sure to check out the episode!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Growing a blog with a full-time job, taking photography courses, and getting a cookbook deal with Ana Zelić from Ana's Baking Chronicles.
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Welcome to episode 330 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ana Zelić from Ana’s Baking Chronicles about how she strategically improved her food photography skills over time and got her first cookbook deal.
Ana is a food blogger, food photographer, and soon-to-be author, and she’s here on the podcast today to talk about her food photography journey!
Her debut cookbook “The Cake Chronicles” comes out November 30th, and in this episode, she shares why she doubled down on improving her photography skills, what tools she uses when shooting photos, how she got her cookbook deal, and what she learned going through the cookbook writing process.
It’s a really great interview, and we know you’ll feel so inspired after hearing Ana’s story!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Repurposing content for different social media platforms, growing your email list, and using systems and tools to grow your business with Andrea Balogun from Balogun Strategy & Design.
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Welcome to episode 329 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Andrea Balogun from Balogun Strategy & Design about how to craft an effective social media strategy.
Have you ever wanted to pick the brain of a social media consultant? Here’s your chance!
Andrea is a content strategy and design consultant, and she’s here on the podcast today to talk about how to effectively market your brand and grow your following on social media.
In this episode, she shares her advice on a lot of different topics, including how to repurpose your content across various social media outlets, how to lean into a particular topic or series on social media, why it’s important to diversify your platforms, and more.
Andrea’s advice will be a great reminder of why it’s important to really think about your goals and purpose when sharing on social media. We hope you enjoy this episode!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Hosting food blogger retreats, diversifying your income streams, and capitalizing on your strengths with Liz Della Croce from The Lemon Bowl.
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Welcome to episode 328 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Liz Della Croce from The Lemon Bowl about how she plans and runs food blogger retreats.
When it comes to earning money as food creators, we usually think of the classic revenue streams like ads and sponsored content. But what about hosting events? That’s what we’re focusing on today!
In this episode, Bjork chats with Liz about how she runs events and food blogger retreats in addition to her own food blog. You’ll hear how she plans her events based on the desires of her attendees, how she gets brands involved with retreats, how she plans out her attendee lists, and more.
It’s a fantastic interview that will inspire you to think about how you can diversify your income streams and capitalize on your own strengths to grow your business. Enjoy!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Understanding Google updates, effectively using Google Search Console, and getting the most out of ads on a food blog with Casey Markee from Media Wyse.
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Welcome to episode 327 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Casey Markee, our FBP SEO Expert, about understanding the Google algorithm.
We’re so excited to welcome Food Blogger Pro expert Casey Markee back to the podcast today!
As our resident SEO wizard, he has helped countless FBP members out by answering their toughest SEO questions over the years. And at his company Media Wyse, Casey handles site audits for algorithm and rank issues, spammy structured markup actions, unnatural link issues for food blogs, and more.
In this episode, he’s chatting with Bjork all about what food bloggers need to know about the Google algorithm. You’ll hear Casey’s insights on how to understand Google updates, how to effectively use Google Search Console, how to get the most out of your ads, and more.
If you’re looking to increase your traffic, or you’re just curious and want to learn more about the Google algorithm, we know you’ll enjoy this interview!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Batch producing content, choosing a niche, and strategically delegating tasks with Karli Bitner from Cooking with Karli.
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Welcome to episode 326 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Karli Bitner from Cooking with Karli about how she batch produces content.
As food bloggers, it can sometimes feel like we’re stuck in this never-ending cycle of producing more and more content. To avoid burnout, how do we develop strategies for content creation that are sustainable over a long period of time?
That’s what we’re discussing with Karli in today’s episode! To maximize her time with her family this year, she batch produced all of her blog posts for 2021 before 2020 ended. In this episode, she shares why she likes content batching, how she plans and schedules her content, and how she has expanded her team to maximize her productivity.
It’s a really great interview that will inspire you to reflect on your own content creation strategy. We hope you enjoy it!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Using a plugin to blog in multiple languages, strategically growing your team, and maximizing your productivity with Alejandra Graf from BrownSugar&Vanilla.
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Welcome to episode 325 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Alejandra Graf from BrownSugar&Vanilla about how she shares recipes on her blog in both English and Spanish.
We’re so excited to share this episode with Alejandra with you today! Her story is really fascinating, and the way that she shares content is a bit unique compared to other content creators.
After immigrating to the United States from Mexico, she launched her food blog, BrownSugar&Vanilla, where she shares family-friendly vegan recipes. But she also has another version of her site called Piloncillo&Vainilla where she shares all the same recipes — but in Spanish!
In this episode, you’ll learn how she uses a plugin to share content in both languages, how the traffic compares on the two versions of her blog, and more. It’s a really fascinating, inspiring interview that demonstrates the unique ways you can share content with different audiences.
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
How Bob's Red Mill works with content creators, how creators can effectively reach out to brands, and how to secure ongoing brand partnerships with Cassidy Stockton.
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Welcome to episode 324 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Cassidy Stockton about how Bob’s Red Mill works with content creators on sponsored content.
When we chat about sponsored content here on the podcast, we usually talk to creators and publishers about how they secure partnerships with brands. But today, we’re flipping the script and hearing things directly from a brand’s perspective!
In this episode, Bjork interviews Cassidy Stockton, the Senior Content Marketing Manager at Bob’s Red Mill, about how her team works with content creators, what she wishes creators knew about working with brands, and more.
If you’ve ever wanted to learn more about how to reach out to brands, how to negotiate your rates, or how to secure ongoing brand partnerships, this episode with Cassidy is for you!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Tracking your expenses, optimizing your business for tax season, and setting yourself up for success financially with Ansley Beutler from Peach Perfect Financials.
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Welcome to episode 323 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ansley Beutler from Peach Perfect Financials about optimizing your blog’s financials to set your business up for success.
While Ansley Beutler is well-known for sharing delicious and healthy recipes on The Fit Peach, she’s also a CPA and an expert when it comes to the financial side of running a food blog!
Through her consultancy business Peach Perfect Financials, she helps bloggers level up their business and gain control and clarity over their finances.
In this episode, she shares why you should have a business bank account, how to keep track of your expenses, how to structure your business to optimize your taxes, and more.
Whether you just launched your blog or if you’ve been blogging for years, we think you’ll have a lot of great takeaways from this episode. Enjoy!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Investing money into your business, deleting posts to encourage growth, and the importance of having accountability partners with Sarah Cook from Sustainable Cooks.
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Welcome to episode 322 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sarah Cook from Sustainable Cooks about what specific strategies she implemented to grow her blog’s traffic and increase her revenue.
A few years ago, Sarah Cook was feeling burnt out and ready to call it quits on her blog. But after listening to some food blogging podcasts, she decided to switch up her blogging strategy and see if she could turn it into a thriving business.
And today on the podcast, she’s sharing everything she’s done along the way to go from 17k to 600k monthly pageviews with her blog, Sustainable Cooks! She explains some of the unique ways she has invested in her blog, why she decided to delete hundreds of posts, why she loves having a blogging accountability partner, and more.
It’s a really inspiring interview, and we know it’ll leave you feeling motivated and excited to make progress on your blogging goals.
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
What an exitpreneur is, why we're not able to run our businesses forever, and what factors to keep in mind when deciding to sell your business with Joe Valley.
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Welcome to episode 321 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Joe Valley about making a great exit and maximizing your profits when selling a business.
When it comes down to it, we’re not able to run our businesses forever. And most business owners wait to sell until they’re exhausted and emotionally rundown, and by that time, it’s too late to have a great exit.
Enter: Joe Valley! After facilitating nearly half a billion dollars in exits, Joe has written the bestselling book, “The EXITpreneur’s Playbook” to help online business owners get the maximum value and best deal structure possible when selling their businesses.
Even if you’re not quite ready to sell your own business, this interview will show you what areas to focus on to create a successful pathway to your own eventual exit.
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Succeeding on different social media platforms, managing partnerships with brands, and shifting content strategies over time with Chelsey White from Chelsweets.
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Welcome to episode 320 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chelsey White from Chelsweets about how she’s grown her various social media platforms and how her content strategy has evolved over time.
Today on the podcast, we’re talking to the cake queen herself: Chelsey White from Chelsweets!
While she originally started by just baking cakes for her coworkers, Chelsey has since built up a massive social media following sharing her elaborate cakes and baking creations online. With over 1.2 million followers on Instagram and 2 million followers on TikTok, she has established herself as one of the top names in the food space.
In this episode, she shares how she started sharing content online, how she likes to approach sponsored content, and how she adapts her content for different social media platforms.
It’s a super fun, inspiring interview, and we hope you enjoy hearing Chelsey’s story!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
The daily schedule of a full-time food blogger, how Mike Johnson generates revenue for his blog, and what it was like to change content strategies on Mike Bakes NYC.
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Welcome to episode 319 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Mike Johnson from Mike Bakes NYC about how he managed to transition to full-time blogging after running his successful Instagram account.
We’re so excited we had a chance to talk to Mike in today’s episode! He has a super interesting story; he went from attorney to full-time blogger after running an incredibly successful New York City food-focused Instagram account.
He’s on the show today to talk about what the process of transitioning to full-time blogger looked like, as well as how he runs his business and creates revenue for himself.
If you’re curious about what a day in the life of a full-time blogger looks like, or you’re interested in figuring out how to maximize your blog revenue, we know you’ll find some helpful nuggets of inspiration in this interview!
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Maximizing your Q4 revenue, how to keep the Q4 momentum, and republishing content with Bjork Ostrom and Jenna Arend.
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Welcome to episode 318 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to a Q&A we held last year where Food Blogger Pro members asked Bjork and Pinch of Yum’s General Manager, Jenna, questions about preparing for Q4.
It’s another FBP Rewind episode today, and we’re so excited to revisit our October 2020 Q&A with Jenna Arend from the Pinch of Yum team!
We hold these live Q&As every single month for our Food Blogger Pro members. Sometimes we focus on a specific topic (like this one), and other times it’s an excuse to pick Bjork’s brain on any blogging topic under the sun. It’s so fun to connect, answer our members’ toughest questions, and have an hour to intentionally work on getting a tiny bit better.
And in this Q&A, we focused on all the ways that food bloggers can make the most out of Q4!
Q4 is made up of the last three months of the year (October, November, and December), and it’s a big deal for food bloggers. Not only are people hungry for recipes, but advertising spending also goes up during these three months, and sponsors are looking for bloggers and content creators who can create seasonal content.
We hope that you enjoy this Q&A and that it leaves you feeling inspired and motivated as we get closer and closer to Q4.
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
Creating content you're passionate about, choosing the right tools for success, and finding a work-life balance with Nisha Melvani.
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Welcome to episode 317 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Nisha Melvani from about her journey of growing her brand while maintaining a healthy work-life balance.
Nisha is a Food Blogger Pro member, nutritionist, and registered dietitian, and she’s here on the podcast today to talk about her journey growing her blog, CookingForPeanuts.com!
While she originally started just by sharing her vegan dinner recipes on Instagram, Nisha has evolved her brand by shifting some of her focus to her blog and upcoming cookbook.
In this episode, she shares some of the mistakes she’s made along the way, some tools that have been instrumental to her success, and some tips she has for finding a healthy work-life balance.
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
How to invest in yourself, how to make your money work for you, and other key takeaways from Rich Dad Poor Dad.
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Welcome to episode 316 of The Food Blogger Pro Podcast! This week on the podcast, we have another episode in our Book Nook series where Bjork identifies five different takeaways from the book, “Rich Dad Poor Dad.”
This week on the podcast, we’re sharing another episode in our new Book Nook series! In this series, Bjork reviews one of his favorite business books and outlines some key takeaways that you can apply to your blog or business.
In this episode, we’re focusing on “Rich Dad Poor Dad,” a powerful personal finance book that explains how you can make your money work for you. Bjork shares some of his main takeaways from the book and shares how bloggers and content creators can implement this advice to grow their own businesses.
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
How to combat food stereotypes, understand cultural appropriation, and support an African food revolution with Zoe Adjonyoh.
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Welcome to episode 315 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Zoe Adjonyoh about her journey with Zoe’s Ghana Kitchen, as well as her fight against the cultural appropriation of food.
While Zoe Adjonyoh initially started out by just cooking Ghanaian food for her community, she quickly took on a larger role with her brand, Zoe’s Ghana Kitchen. Through her blog, cookbook, supper clubs, and more, she has been actively working to foster an African Food Revolution and bring African food to the masses.
And in recent years, she has shifted her focus from just pioneering West African food to decolonizing the food industry and helping people understand what cultural appropriation is.
It’s a really powerful interview that will make you consider your role as both a consumer and a content creator, and we hope you enjoy hearing more about Zoe’s story.
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
How to find your unique photography style, create content for your audience, and grow a successful business with Kimberly Espinel.
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Welcome to episode 314 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Kimberly Espinel about how she has grown her business teaching food photographers how to find their unique style.
When you’re just starting out as a food blogger, it can be hard to find your personal style. You might find yourself emulating the style of other creatives and struggle to find a rhythm that works best for you. And that’s where Kimberly comes in!
Kimberly is an award-winning food photographer, blogger, teacher, and author who helps food photographers find their unique style. She talks about how she grew her business, how she is able to create content that serves her community, and why she thinks focusing on your mindset is so important when working as a creative.
Her passion for her work shines through in this episode, and her story will leave you feeling inspired and motivated to continue creating meaningful content for your audience.
Resources:
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
How to make business branding decisions, what it means to be authentically vulnerable, and diversifying income with Charli Prangley.
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Welcome to episode 313 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Charli Prangley about how she grows her business, builds her team, and does the work she loves.
Charli is the Creative Director at ConvertKit, but she also does a ton of work on her side hustle. So much so, she was actually able to double her side hustle income in just a year!
This episode is jam-packed with advice for people who are trying to grow their businesses while working full-time jobs. Charli talks about how she views branding, how she hires help for the things she doesn’t like to do, and how she has diversified her income.
Charli’s advice will be a great reminder of why it’s important to really hone in on what you’re actually trying to accomplish when you’re creating content online and what it takes to get there. We hope you enjoy this episode!
Resources:
We're excited to announce that this week's episode is sponsored by our sister site, Clariti!
With Clariti, you can easily organize your blog content for maximum growth. Create campaigns to add alt text to your posts, fix broken images, remove any broken links, and more, all within the Clariti app.
Sign up for the Clariti waitlist today to receive:
You can learn more and sign up here.
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership